Fortunately, we have tons of great tools at our disposal for shortening URLs, including the native networks and dashboards we use every day.
In terms of tools, there are some neat sites that handle URL shortening, including full analytics and archives of everything you shorten. For these services (and for URL shortening in general), your URL is replaced by a new domain (e.g., kevanlee.com changes to bit.ly) and the permalink is replaced by a string of numbers and/or letters (e.g., kevanlee.com/best-writing-articles changes to bit.ly/df8jpI1).
Here are handful of the more popular link shortening services:
Adopted from https://blog.bufferapp.com/